Small Business Solutions

CRM isn't limited to companies with plenty of resources. Even small companies can use CRM to help improve their sales and marketing, and even better their customer service. Read on to find out what small business owners need to know about CRM!

Why your small business needs CRM

There are plenty of reasons why even a small company will need CRM, but here are five reasons why having it raises your business’ potential.

Customisable to your needs

Have a dashboard that shows what’s important to your first, make your CRM mobile, integrate it with other tools to cut your administrative time. Whatever it is that you need to make your life a little easier, CRM can give you the tools you need to do just that.

Revenue Forecasts

While working on a proposal for a campaign, or even exploring opportunities, you can set your CRM to determine what’s needed to be done to get the results you want and see forecasts of your project sales.

Trackable information

After the campaign has launched, keeping track of how it is going even after it has ended is essential. You want to be able to know overall response, what was the return of investment, how much was really spent and did it produce the results you were aiming for. This will help with planning sales and marketing, prioritising time and effort as well as help you increase your bottom line.

Customisable to your needs

Have a dashboard that shows what’s important to your first, make your CRM mobile, integrate it with other tools to cut your administrative time. Whatever it is that you need to make your life a little easier, CRM can give you the tools you need to do just that.

Revenue Forecasts

While working on a proposal for a campaign, or even exploring opportunities, you can set your CRM to determine what’s needed to be done to get the results you want and see forecasts of your project sales.

Trackable information

After the campaign has launched, keeping track of how it is going even after it has ended is essential. You want to be able to know overall response, what was the return of investment, how much was really spent and did it produce the results you were aiming for. This will help with planning sales and marketing, prioritising time and effort as well as help you increase your bottom line.

360 degree customer views

Keep and maintain all of your customer data in a protected system that will even help you keep track of any changes made. You can even set up your CRM system to store any files or data related to the customer if need be, giving you better access and information that you need to move forward.

Build Relationships

CRM helps you in your ability to build better relationships with customers, be it from answering their queries to attracting the right customers with what you have to offer. Be able to communicate with customers on the right platforms, and bring them on a journey that your business can offer.

360 degree customer views

Keep and maintain all of your customer data in a protected system that will even help you keep track of any changes made. You can even set up your CRM system to store any files or data related to the customer if need be, giving you better access and information that you need to move forward.

Build Relationships

CRM helps you in your ability to build better relationships with customers, be it from answering their queries to attracting the right customers with what you have to offer. Be able to communicate with customers on the right platforms, and bring them on a journey that your business can offer.

Customisable to your needs

Have a dashboard that shows what’s important to your first, make your CRM mobile, integrate it with other tools to cut your administrative time. Whatever it is that you need to make your life a little easier, CRM can give you the tools you need to do just that.

Revenue Forecasts

While working on a proposal for a campaign, or even exploring opportunities, you can set your CRM to determine what’s needed to be done to get the results you want and see forecasts of your project sales.

Trackable information

After the campaign has launched, keeping track of how it is going even after it has ended is essential. You want to be able to know overall response, what was the return of investment, how much was really spent and did it produce the results you were aiming for. This will help with planning sales and marketing, prioritising time and effort as well as help you increase your bottom line.

360 degree customer views

Keep and maintain all of your customer data in a protected system that will even help you keep track of any changes made. You can even set up your CRM system to store any files or data related to the customer if need be, giving you better access and information that you need to move forward.

Build Relationships

CRM helps you in your ability to build better relationships with customers, be it from answering their queries to attracting the right customers with what you have to offer. Be able to communicate with customers on the right platforms, and bring them on a journey that your business can offer.

Recommended Product:

ORLIG CRM Helpdesk

ORLIG CRM Helpdesk is specially designed to help you handle daily operational issues and challenges with ease. It can also be configured and is flexible enough to fit into multiple business operation needs, regardless of the size.

  • Manage constant challenges
  • Always be Notified
  • Effective, relevant and accessible

Recommended Product:

ORLIG CRM Helpdesk

ORLIG CRM Helpdesk is specially designed to help you handle daily operational issues and challenges with ease. It can also be configured and is flexible enough to fit into multiple business operation needs, regardless of the size.

  • Manage constant challenges
  • Always be Notified
  • Effective, relevant and accessible

 

Recommended Product:

ORLIG CRM Helpdesk

ORLIG CRM Helpdesk is specially designed to help you handle daily operational issues and challenges with ease. It can also be configured and is flexible enough to fit into multiple business operation needs, regardless of the size.

  • Manage constant challenges
  • Always be Notified
  • Effective, relevant and accessible

 

Recommended Product:

ORLIG CRM Helpdesk

ORLIG CRM Helpdesk is specially designed to help you handle daily operational issues and challenges with ease. It can also be configured and is flexible enough to fit into multiple business operation needs, regardless of the size.

  • Manage constant challenges
  • Always be Notified
  • Effective, relevant and accessible

Is CRM only for big companies?

Big companies do have the advantage of being able to get the technology and an IT team to help maintain and deal with CRM systems. But neither size nor money matters when it comes to CRM, especially when the focus should be on the relationship you aim to build with your customers.

Whether you’re a big or small company, you will still deal with customers. You will still need to create awareness, generate new market potential, new leads and then manage your customers.

The most important thing to remember is that CRM is all about trust. So whether you’re a big or small company, a big budget or a small budget, there will always be a CRM that can be fitted to your needs.

Is CRM costly?

With so many tools and systems to help you manage your customers available out there, the true answer is that the cost of CRM varies. But the overall impression, especially for small businesses, is that CRM is an expensive endeavour that requires not only software but technology to support it all.

The truth is CRM does not need to be a big IT project. Once you develop the right strategy, you can build a roadmap that will enable you to build your CRM step by step, phase by phase. With the right budget that you can set and using your current tools, you can already start your CRM journey today.

Recommended Product:

Sales Force Automation On-Demand

From generating leads, tracking progresses and results that will help you make better decisions, do what it takes and get what you need to generate better sales and opportunities through ORLIG CRM Sales Force Automation. An On-Demand option is also available..

  • Close more sales
  • Gain more leads
  • Make insightful decisions
  • Track sales activity

 

Recommended Product:

Sales Force Automation On-Demand

From generating leads, tracking progresses and results that will help you make better decisions, do what it takes and get what you need to generate better sales and opportunities through ORLIG CRM Sales Force Automation. An On-Demand option is also available..

  • Close more sales
  • Gain more leads
  • Make insightful decisions
  • Track sales activity

 

Recommended Product:

Sales Force Automation On-Demand

From generating leads, tracking progresses and results that will help you make better decisions, do what it takes and get what you need to generate better sales and opportunities through ORLIG CRM Sales Force Automation. An On-Demand option is also available..

  • Close more sales
  • Gain more leads
  • Make insightful decisions
  • Track sales activity

 

Recommended Product:

Sales Force Automation On-Demand

From generating leads, tracking progresses and results that will help you make better decisions, do what it takes and get what you need to generate better sales and opportunities through ORLIG CRM Sales Force Automation. An On-Demand option is also available..

  • Close more sales
  • Gain more leads
  • Make insightful decisions
  • Track sales activity

Be sure to follow our articles dedicated to SME for more tips and advice on how you can utilise CRM to your advantage, and what you need to know before embarking on your CRM journey.